I started reading the print newspaper for a bit every morning. There was a giant full page ad featuring a model lounging on the floor of the New York Stock Exchange. Was it for real? What are they selling?
That night I was on the NYT app to play Wordle. An ad for the same company that had the full page ad was running on the app. It was not the same effect at all.
The model is lost. My eye goes to the bare spots on the floor. I’m even less sure what we’re selling at the deserted stock exchange.
I’m much more a fan of the narrow single page newsprint experience with this ad.
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